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User-friendly interfaces that delight.
We design interfaces that not only look good but feel natural. User experience is not an option, it's our priority.
UI/UX design is the service that determines how a digital product works and how it looks — in that order. UX sets structure, navigation and the sequence of steps; UI sets typography, colour, spacing and the states of every component. What the two terms mean in detail is covered in the glossary entry UX/UI Design. This page is about what you actually receive, how long it takes and what it costs.
We work with Swiss SMEs, startups and specialist firms — web, web apps and internal tools. Typical starting points: a website with traffic that produces no enquiries. An ordering flow that people abandon at step three. An internal tool staff work around because updating the spreadsheet is faster. In all three cases the cause is rarely "not pretty enough" but a structure nobody ever tested.
What you hold at the end. Not a moodboard and not a slide deck, but: an information architecture with page structure and naming, user flows for the two or three business-critical tasks, wireframes, a pixel-accurate UI in Figma including error, loading and empty states, a clickable prototype, the usability test log with a prioritised action list, and a documented design system development can build from without follow-up questions.
The main difference from a pure design engagement: we build it afterwards too. Design and implementation sit in the same house at DLM Digital, so components are not invented twice — once in Figma and once, slightly differently, in code. What that looks like as a complete website is shown under web design Zurich; the agency page with packages and contacts is UX agency Zurich.
Designer or agency — and where corporate design begins. A single UX/UI designer is the right choice when one clearly bounded screen is being reworked and somebody in house carries the decisions. A UI/UX design agency pays off as soon as research, interface, design system and implementation have to interlock — then several roles work on the same file instead of handing it along. We work in both shapes. What is not the same thing is the brand: mark, colour palette, type system and imagery belong to corporate design, not to the interface. If the brand has to come first and the website build on it afterwards, that page is the right starting point. Inside the product we translate those rules into design tokens and components, so the same brand carries the website and the application without anyone retyping colour values.
Pricing. A UX audit of an existing site starts at CHF 1,500. A UX/UI design sprint for a defined area — landing page, sign-up flow, configurator — starts at CHF 6,000. A full product design with research, design system and test rounds starts at CHF 15,000. A complete website including implementation runs from CHF 3,000 to CHF 25,000 depending on scope, and a validated prototype for a new digital product starts at CHF 10,000. The project calculator gives you an estimate for your case in two minutes.
When this service is the wrong choice. If you need a five-page company website with a contact form and your offer explains itself in one sentence, a UX process with research and test rounds is too much. Take a properly built standard layout and put the difference into copy and photography — in that case it measurably delivers more. Likewise: if nobody knows why visitors leave, a redesign is the wrong first spend. Start with analytics, a few user conversations and an audit; it costs a fraction and tells you whether design is the problem at all. And if the weakness sits in the offer, the price or the sales process, no interface fixes it. We say so in the first conversation, not after the third invoice.
User-Centered
Designs based on real user research
Consistent
Design systems for unified experiences
Iterative
Continuous improvement through testing
Our process
Research
User conversations, analytics review and competitive analysis — we establish what task your users arrive with.
Structure
Information architecture, user flows and grey wireframes. This is where order is decided, not taste.
UI & prototype
Pixel-accurate design in Figma including error, loading and empty states, plus a clickable prototype.
Test & iterate
Five participants on real tasks, logged and prioritised. Then it gets fixed, not debated.
Handoff
Documented design system, specifications and — on request — implementation by our own development team.
Features
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• Heuristic review of your most important flows against established usability principles
• Analytics review: entry pages, drop-off points, behaviour on mobile
• Form and funnel analysis — at which field exactly does it break?
• Contrast, keyboard and focus checks to WCAG 2.2
• Prioritised action list: what first, what later, what not at all
• A 60-minute handover call in which we walk through the list
The output is a basis for a decision. In roughly half the cases an audit shows that three to five targeted fixes beat a rebuild — and we say so, even though the rebuild would be the larger engagement.
• Five participants uncover roughly 85 percent of the observable problems in a round, per Jakob Nielsen (Nielsen Norman Group, based on Nielsen and Landauer 1993)
• Moderated on site or by video call, unmoderated with a task sheet
• Logged: task success rate, time to goal, points of hesitation
• Several small rounds beat one large one: test, fix, test again
The limits belong in the picture: a usability test tells you whether someone can complete a task. It says nothing about whether they want to buy the product, what they would pay, or how large the market is. Those questions need different research — and no agency should tell you otherwise.
• Design tokens for colours, typography, spacing, radii and shadows
• Component library in Figma with every state: default, hover, focus, disabled, loading, error
• Usage rules — which button when, which heading level when
• On request the same components as code in React and Tailwind
• Specifications for development with no room for interpretation
When it pays off: as soon as more than one person works on the product or more than a handful of screens exist. For a single landing page a design system is unnecessary overhead — clean tokens are enough.
• Colour contrast checked against WCAG 2.2, not estimated
• Every function reachable by keyboard, with a visible focus ring
• Form fields with real labels rather than placeholder text only
• Semantic HTML, with ARIA only where semantics are not enough
• Motion respects the system setting "prefers-reduced-motion"
On the legal position: in Switzerland binding requirements apply first to federal bodies and public administration. Anyone selling into the EU market falls under the European Accessibility Act, which has applied since 28 June 2025. The binding assessment of your case belongs with a lawyer — we deliver the technical and design implementation. More in the glossary under digital accessibility.
• Task success rate: how many participants complete the task unaided?
• Time to goal and number of steps
• Drop-off rate per funnel step — not just at the end
• Support requests about a specific screen
• Conversion rate over a period long enough not to be noise
• Core Web Vitals, because load and response time are part of the experience
What you will not hear from us: that every franc invested returns a hundred, or that good UX lifts conversion by 200 to 400 percent. Those numbers have circulated for years without a checkable basis and say nothing about your project. Your own baseline does.
Frequently asked questions
At DLM Digital a UX audit of an existing site starts at CHF 1,500. A UX/UI design sprint for a defined area such as a landing page or a sign-up flow starts at CHF 6,000, and a full product design with research, design system and usability testing at CHF 15,000. A complete website including implementation costs CHF 3,000 to CHF 25,000 depending on scope. Price is driven mainly by the number of distinct screens and the depth of research.
UX design determines how a product works: structure, navigation, the order of the steps. The guiding question is whether the person reaches their goal. UI design determines the visible surface on top: typography, colours, spacing, components and their states. The guiding question is whether it is legible, clear and consistent. UX comes first, UI builds on it. The glossary entry UX/UI Design covers this in full, with a comparison table.
An information architecture with page structure and naming, user flows for the business-critical tasks, wireframes, a pixel-accurate UI in Figma including error, loading and empty states, a clickable prototype, the usability test log with a prioritised action list, and a documented design system for development. On request we then implement the design ourselves in React and Tailwind.
A UX audit takes one to two weeks. A design sprint for a defined area takes two to three weeks. A full product design with research, several test rounds and a design system takes four to eight weeks. The biggest time factor is rarely the design work but the availability of test participants and decision-makers on your side — book fixed slots for that.
Usually not. For a five-page site with a clearly explainable offer a full UX process with research and test rounds is over-specified — a properly built standard layout plus good copy and photography delivers more. A dedicated UX project pays off as soon as users have to complete several steps in sequence: configuration, booking, ordering, sign-up or a self-service area.
In usability testing real people receive a real task and solve it on the prototype while we observe and do not help. Five participants uncover roughly 85 percent of the observable problems in a round, per Jakob Nielsen (Nielsen Norman Group, based on Nielsen and Landauer 1993). It is worthwhile wherever several steps have to be completed in sequence. It answers only whether someone can complete a task — not whether they want to buy the product.
Yes. Wireframes, UI design, the component library and the clickable prototype are built in Figma; you get access to the file and keep it after the project ends. If you already have a Figma setup or a design system, we continue inside it rather than building a second one alongside.
Yes, and it is the main reason clients buy design and development together from us. We build in React and Next.js with Tailwind, so components are not invented twice — once in Figma and once, slightly differently, in code. If you have your own development team, we deliver a documented design system with specifications instead and stay available for questions.
Then the concept changes. That is what testing is for, and it is why we test on the prototype rather than the finished product: in Figma a change costs hours, after development days to weeks. A test that finds nothing is not a good test — usually the tasks were set too easily.
It depends on the shape of the work, not on the budget. A single UX/UI designer is enough when one bounded area is being reworked — a form, a landing page, one screen — and somebody on your side carries the decisions and organises access to users. An agency pays off once several roles have to interlock: research, interface, design system and the implementation afterwards. The downsides belong in the picture: an agency costs more coordination, a freelancer has no cover when they are ill. In both cases ask who specifically will work on your file — with us it is the same person who sits in the first conversation.
No, it sits before it. Corporate design fixes the mark, colour palette, type system, imagery and the rules around them — for every channel, not only the screen. UI/UX design translates those rules into a product: structure, flows, components and their states. Where a workable corporate design exists, a UI/UX project starts by turning it into design tokens. Where it is missing, the order is brand first, interface second — otherwise the website's look becomes the retroactive standard for everything else without anyone ever deciding that. How we set up brand work is described on our corporate design agency page.
Yes, and it is often the cheapest next step. We take stock of the existing screens, extract design tokens for colour, typography, spacing and radii, resolve the contradictions and turn the result into a documented component library covering every state. The product does not look new afterwards, but every further screen gets built faster and stays consistent. For a single landing page it is not worth it — clean tokens are enough there. From roughly twenty screens, or from the second person who designs, it almost always pays for itself.
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